Designing a Better All Hands Experience

Overview

Publicis Sapient's Experience Design LATAM team already held a monthly All Hands session where designers from different countries shared updates, celebrated achievements, and connected as a community. As different teams rotated ownership every month, the quality and structure of each session naturally evolved in different directions.

A collaborative workshop was organized to understand what was working, what wasn't, and how the experience could become more engaging and sustainable.

Inspired by the outcomes of that workshop, I volunteered to help transform those insights into a reusable framework that future teams could adopt. My contribution focused on translating research findings into a scalable experience strategy, supported by clear documentation, reusable templates, and a shared design library.

What people loved. What held it back.

The workshop revealed several important patterns.

Not everything needed to change at once.

Instead of immediately jumping into visual design, workshop outcomes were organized into two groups — separating tactical improvements from strategic opportunities, so the framework would be easier to adopt over time.

Content categories, not a fixed agenda.

One of the biggest opportunities wasn't visual consistency — it was helping teams organize content more intentionally. The objective shifted from "covering topics" to designing meaningful experiences.

Consistent, without being identical.

With the experience framework established, the next focus was the visual system that would support it — not to make every presentation look the same, but to create enough consistency for every session to feel part of the same experience, while still leaving room for each organizing team's personality.

A design system is only valuable if people can use it.

For that reason, every decision was documented through a practical style guide that explained not only what to use, but why. The documentation covered:

UX principles extend far beyond interfaces.

By transforming workshop insights into a scalable framework, I helped turn a recurring internal meeting into a more intentional, reusable, and human-centered experience.